For bands, labels and shops · from a fan

Your own merch store. Run it from your phone.

A finished store on your own domain: cart, Apple Pay and cards, pre-orders, drops, tickets to your shows. Free hosting, no platform between you and your fans, no rent. Stripe’s 2.9% + 30¢ a sale and about $12 a year for the domain. Open source; nothing here is sold.

Start your storeTry the adminSee a store

The whole thing

1. Press Deploy and make up a password.

   Sign in to GitHub and Cloudflare when asked (free; make them in the band’s name). Two minutes later your store is on the internet.

2. Open it, tap Run this store, paste your Stripe key.

   You need a Stripe account (free; open it in the band’s name). Setup links you straight to the key. It’s checked on the spot, and the store connects itself to Stripe.

3. Add a shirt.

   A name, a price, the sizes, a photo from your camera roll. Or import your Shopify export and every old link keeps working.

That is a store that takes orders. Your own domain, real money and the rest come when you’re ready; Setup shows what’s left, with the fix in each row. Every click, in order.

Questions bands ask

Is this worth our time?

Often not. Under about $500 a month in sales, with nobody in the band who enjoys this, pay the platform fee and go back to the songs. The case for and against, in five minutes

What does it save at our size?

Against Shopify, about $470 a year at every size, before apps; against Big Cartel, $15 a month and the product limits. Put your own numbers in

We sell ten things.

Don’t build a store. A Stripe Payment Link per item on your site or Linktree takes the address and the money and sends the receipt. How

We’d rather not do it ourselves.

An AI assistant does nearly all of it while you watch, and stops to ask you for the few things only you can do: the accounts, the key, what the band looks like. How that works

We’re staying on Shopify.

Fine. Spend an hour owning the exits anyway: your domain in your name, your exports, your list. It costs nothing and leaving stops being a crisis. The one-hour checklist

Can it sell tickets to our shows?

Yes, for the card fee and nothing else. The fan gets a code; the door is a phone with a page open. Tickets · A page for the venue

What if a buyer disputes a charge?

Put the tracking number in when you post. The store recorded everything else a bank asks for when the order was placed. Chargebacks, refunds and fraud

Where do we get the shirts made?

The platform fee is the small lever; the shirt is the big one. What it costs, choosing a printer, paying the chain properly. Getting merch made

Also here

• Every click, in orderFrom nothing to a store that takes orders, with what to do when something goes wrong.
• Every account you needPayments, hosting, domain, mailing list, postage, fulfilment: all free to open, all in the band’s name.
• The long readThe whole ladder off a platform, one rung at a time, with the prompts for a coding agent.
• Your page on this siteClaim it, correct it, or take it down. A person reads each one.
• Taking cryptoOne toggle that costs less than cards, and how few people will use it.
• The codeOpen source, MIT. Read it, fork it, change anything.

Written by a fan.No tracking on any link.Prices checked 9 Oct 2026.